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How Does SnapChat Make Money? "At first look, the idea of messages that self-destruct after a specific period sounds terrible.

That’s exactly what Evan Spiegel’s classmates thought when he pitched the idea behind SnapChat in 2011. Fast forward to 2017 – Snap, the parent company of Snapchat, priced its initial public offering at $17 a share on March 1st, 2017 and the company is scheduled to begin trading on the New York Stock Exchange on March 2nd, 2017. This will give Snap a market value of nearly $24 billion, making it the largest U.S. tech IPO since Facebook."


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